Enreach enhances its Cloud Contact Centre offering with the acquisition of Danish company HeroBase
Instant creation of a one-stop-shop by adding marketing and sales automation.
Enreach, the fast-growing European unified communications group backed by investment company Waterland, enhances its product offering with the acquisition of cloud contact centre software specialist HeroBase A/S (‘HeroBase’). The addition of HeroBase brings market-leading contact centre and marketing automation capabilities to Enreach. These will be integrated with its existing products to create a full GDPR-compliant cloud-based contact centre solution for its partners and customers across Europe, while also increasing its footprint in Scandinavia. HeroBase sells its proprietary software, Hero Outbound, to over 175 clients in 8 countries and processes more than 250 million calls per year.